Your very first video you did for, like, $40. You were 17 years old. It was for some local Texas band. Soon, you were doing 25 gangsta-rap videos a year. And did we mention that you're Korean-American? Those early rap videos were a stretch. You couldn't understand a word in any of the songs.
It was so foreign and so different yet so interesting. You were naive. You didn't know what gangstas were. You didn't know what felons were. You didn't understand that people actually shot each other. You thought they were talking about Scar face.
At 22, you moved to LA and everybody knew you as that little Korean gangsta-rap video guy. Some people called you a one-man army because you shot and edited your own work. Some people called you a Wunderkind. You knew the labels weren't going to stick.
Everybody was older than you then. Now, everybody's younger. At 30, you're a granddaddy in the music business, a dinosaur. |
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You're a grown man making music videos for 19-year-olds.
When did this happen? There wasn't just one video that got everybody talking. It was all of them. But the one they all still ask about is "The Thong Song" by Sisqo. The record company wanted a booty video. You said you had never done abooty video. Then Sisqo called and said, "I want to fly, I want to wear white leather, I want girls with thongs."
You said, "Cool." The casting session turned out to be a horror show. For every good thongyou saw, you got to see, as you like to say, "10 fucking girls that needed to shave". Sisqo's bodyguard was there. He was, like, 300 pounds and he would sit in and watch the girls. You'd see a bunch of nice tight butts that were really pleasurable. But then some girl would come in and she'd be a total fucking roller. A Sherman tank. And you could just see the bodyguard go crazy. |
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